ANTIOXIDANT AND ENERGY BOOST SUPER POWDERS
Superfoods are the influential new trend that has taken over the food industry. A nutritionally dense food that is mostly plant-based, superfoods may also include select fish and dairy products. The food industry is being revolutionised with this healthy twist of nutrient-rich food choices. Superfoods are rich in antioxidants, vitamins and minerals. The recently published Superfoods Market Report 2020, predicts market growth for superfoods of 7% CAGR globally.
Superfoods have several benefits including weight loss, promoting brain health, skincare, boosting immunity and improving gut health. The target market includes health-conscious people who are focused on personal well being. But if you ask the industry experts, superfoods are just a marketing term coined for foods with health benefits.
Dark-green leafy vegetables, different types of berries, avocados, dark chocolate, green tea, eggs, legumes, nuts and seeds are the most popular inclusions into this category of superfoods. Even seafood that is rich in omega-3 fatty acids like salmon, sardines, mackerel and certain other fatty fish are considered to fall in the category. They are an excellent source of fibre, vitamins, minerals and other nutrients.
NPD Group recently identified six emerging superfoods based on customer interests and they include Elderberry, CBD, Mānuka honey, Reishi mushrooms and Microgreens. They all have exceptional health benefits and can help boost the immune system as well.
Matcha, maca, spirulina, and green tea powder have previously ruled the roost when it comes to supercharging your smoothies, but there’s a new supergreen in town — and it sounds more like a new dance craze than something you’d actually consume. Packed with vitamin C, calcium, potassium, and amino acids, the fine, velvety powder comes from the fast-growing Moringa tree, native to India, Pakistan, and Nepal.
Try sprinkling it into smoothies, yogurts, and juices. On first impression, you’d be forgiven for thinking it was a more peppery version of green tea, but the taste is a touch more bitter. Moringa is said to help manage blood sugar and stabilize histamine production Trusted Source. And despite being totally caffeine-free, it makes for a fabulous natural energy booster.